ole Overview

Key Responsibilities

Written Content & Product Education

• Write original educational articles, product guides, explainers, tutorials and how-to content covering Bybit products, crypto markets, blockchain, trading and Web3
• Present complex crypto and trading concepts in clear, practical, retail-friendly language
• Adapt content for beginner, intermediate and experienced users
• Ensure content explains product value, functionality, risks, use cases and user actions
• Create or adapt assigned lesson content, scripts, quizzes and supporting materials based on course structures and learning journeys set by the Learn team
• Ensure assigned course materials are accurate, clear and aligned with the intended audience and learning objectives
• Independently research, draft, revise and finalize written content to publication-ready standards
• Own assigned content deliverables from brief through review and publication, coordinating with relevant stakeholders and raising risks or dependencies early

Video Scripting & On-Camera Presentation

• Script, present and host short-form and long-form educational videos covering Bybit products, features and campaigns, working with production support on editing and post-production
• Develop video scripts, walkthroughs, product demonstrations and explainer series
• Maintain a consistent, credible and engaging creator voice on camera

Product Launch Content

• Work with product and business teams to understand upcoming releases, features, campaigns and token listings
• Produce timely written explainers, FAQs and walkthroughs, and script and present videos to support product launches
• Translate technical product information into clear, engaging educational content
• Ensure content is aligned with launch timelines and business priorities
• Follow up on missing product information and complete revisions promptly

Content Operations & Distribution

• Repurpose long-form educational content into short videos, clips, posts, guides and social assets
• Publish assigned content across agreed channels, working with relevant channel owners where needed
• Coordinate reviews, approvals and production handoffs with editors, designers, SEO, localization, compliance and product stakeholders
• Flag outdated, duplicated or underperforming content for review
• Conduct accuracy and quality checks on own deliverables before submission
• Track the performance of assigned content, including reach, watch time, engagement and activation, and share insights with the Learn team

AI-Assisted Content Production

• Use AI tools to support research, scripting, localization, repurposing and lightweight content production, including voiceovers, animations, product walkthroughs and visual explainers
• Experiment with emerging AI content tools to improve production speed and scalability
• Ensure AI-generated materials remain accurate, credible and aligned with Bybit's quality standards

Mandatory Requirements

• Proven experience writing educational or explainer content in crypto, blockchain, trading or Web3
• A strong portfolio of published articles, guides or educational written content, along with examples of on-camera video work
• Hands-on experience scripting, presenting and hosting educational video content
• Strong scripting, storytelling and presentation skills
• Strong understanding of cryptocurrency, blockchain, trading products and the wider Web3 ecosystem
• Ability to explain complex financial and technical topics in simple, engaging language
• Experience creating content for retail or beginner audiences
• Ability to independently deliver written content from concept to publication and take video content from concept through scripting and presentation
• Strong project management skills, including the ability to manage multiple deliverables, meet deadlines and flag risks, dependencies or timeline changes early
• Comfortable working in a fast-moving product and market environment

Preferred Qualifications

• Experience with video editing and end-to-end video production
• Experience creating course content or contributing to structured learning programs
• Previous experience at a crypto exchange, Web3 company, financial platform, media company or creator channel
• Existing audience or established presence within the Web3 content ecosystem
• Hands-on experience with AI video, voice, animation or content creation tools
• Knowledge of SEO, social media distribution, content analytics and audience growth
• Understanding of financial markets, derivatives, macroeconomics or traditional finance
• Experience creating localized or multilingual content

Core Competencies

• Educational writing
• Web3 content creation
• On-camera presentation
• Video scripting
• Product education
• Crypto and trading knowledge
• Content operations and delivery
• AI-assisted content creation
• Cross-functional collaboration

Success in This Role

• Consistently deliver accurate, high-quality educational articles, product guides and tutorials
• Script, present and host engaging educational videos across key product lines
• Support product launches with timely written and video content
• Translate complex product information into clear, actionable education for retail users
• Own assigned deliverables from brief through publication with minimal supervision
• Repurpose core educational content efficiently across relevant formats and channels
• Use AI tools to improve production speed without compromising accuracy or quality