Marketing Automation Specialist

Lava Labs

Lava Labs

Marketing & Communications
United Kingdom
Posted on Tuesday, August 16, 2022

Marketing Automation Specialist

United Kingdom



Lava Labs is on a mission to become the Pixar of web3 and revolutionize the field of Crypto and Blockchain games!

We are currently working on our first game, a fun third-person arcade platform called AFAR that pits players against each other in a series of obstacle courses and shooting-based challenges.




Our team at Lava is looking for a Marketing Automation Specialist to join our rapidly growing organization. This role will have a major impact on the company's success and we are looking for someone with an ownership mentality to take the lead on building awesome Marketing Operations for our growing Game Studio! If you are seeking an exciting opportunity to build something from the ground up, please apply today!



  • Plan and execute our marketing automation strategy

  • Design and implement email marketing and in-app campaigns, that follow industry policies and best practices

  • Write newsletters covering new features, product updates & all company updates

  • Work with design team to upgrade our email templates using graphics, personalization and advanced features

  • Create email databases for lead generation, up-sell, and churn

  • Analyze campaign performance and suggest improvements

  • Report on key results from email marketing efforts


  • Experience as email marketing or marketing specialist

  • Proven skills with HTML, Hubspot or other Marketing Automation Technology

  • Experience with SEO/SEM and Google Analytics
    Project Management and time management skills

  • Ability to work as part of a team and take the initiative

  • Good verbal and written communication skills


Whilst we have listed the requirements above, we recognise individuals have a wealth of talents to offer that can be of tremendous value, so whilst you may fall short of one or two of the requirements, you may have skills in other areas. We therefore strongly encourage you to apply if you feel you can demonstrate the skills required for the role.

Lava Labs welcomes people from all different backgrounds, including age, citizenship, ethnic and racial origins, gender identities, individuals with disabilities, marital status, religions and ideologies, and sexual orientations to apply.